AI visibility audit
An AI visibility audit is a one-off study answering three questions: whether AI assistants name your company, who they name instead, and what specifically stands in the way. It ends in a report with an action plan ordered by expected impact.
What it covers
- Baseline measurement
30–50 questions your buyers actually ask, run repeatedly through ChatGPT, Perplexity, Gemini and Google AI Overviews. We record who is cited, in what context, and which sources the model used.
- Technical audit
Model crawler access, rendering without JavaScript, structured data, indexation, sitemap and speed. This is where blocking problems are usually found.
- Content citability audit
Whether the site contains answers in a form a model can lift and quote, or only marketing copy with no self-contained statements.
- Third-party source audit
The listings, directories and comparison pages models draw on in your category. This is typically where the fastest available gains sit.
- Action plan
Tasks with priorities, expected impact, and a clear split between what you can implement yourselves and what requires our work.
How it runs
We start with a short conversation about who your buyers are and what they ask — without it the measurement would measure the wrong thing. The rest we do independently. The whole audit typically takes one to two weeks and ends with the report plus a call to walk through it.
The audit carries no forward commitment. The action plan is written so that it can be executed without us.
Frequently asked questions
Do you need access to our site?
Not for the measurement itself — we work on publicly available content. Access to Search Console and analytics makes the report more precise, but it is not a requirement.
How is this different from a normal SEO audit?
An SEO audit assesses the prospects of ranking in search results. This additionally measures actual citations in generated answers and analyses the third-party sources models draw on. The technical layer partly overlaps.
What does it cost?
Quoted individually, driven mainly by the size of the site and the number of questions under measurement. We send a figure within one working day of your enquiry.
Other services
Send us a domain and we'll show you where it stands
Every quote includes a preliminary measurement: a handful of questions from your industry run through the assistants, so you can see the starting point before committing to anything.
Request a quote →